Calvin attended Home Instead’s two day Annual National Conference at the BT Convention Centre in Liverpool last weekend. Calvin was there to network with franchise owners and to share the news of the PR plans for 2014, along with having a face-to-face catch up, of course!
As well as talking everyone through new campaigns, Diana also gave a talk to the 500 people in attendance on the Saturday to launch Home Instead’s new Senior Fraud Protection campaign and introduce Marilyn Baldwin, the founder of Think Jessica: a UK charity with whom Home Instead has partnered.
Commenting on the conference, Diana said, “The conference was thought-provoking and informative and I was delighted to do my bit to promote next year’s PR initiatives with Home Instead’s franchise owners.”
“We have been working closely with Think Jessica to formulate Home Instead’s fraud protection campaign and I was delighted she was able to come and talk to everyone about a very important cause.”
The Calvin team were all happy to be a part of this year’s conference and we’re all hoping that next year’s will be just as good as this one!